Introduction
First of all, Thank you so much for grabbing this book. Over the next 30 days you will be
creating and launching your authority blog. But before we get started let me give you a
little background of the Authority Blogging Model.
We are living in a day and age where blogs are everywhere. It seems that almost
everyone has some type of blog, whether it be a celebrity or your average joe. People
blog on their own website, social media, video blog, and the list goes on forever. There
are all types of blogs and they exist for a number of different reasons.
Blogs are way of the future for online business. You constantly hear the buzz words
content marketing. Blogs have become an essential part of making money online for
one simple reason.
They work!
A lot of people are doing it big online with blogs alone, while others are growing their
main business with a blog. Many have quit their day jobs and have taken blogging on
full time and are now living the dream lifestyle you only seem to read about.
Well that’s what this book is all about. It won't happen overnight and you won't be rich
tomorrow but by the time you finish this training you will have all the information you
need to create a powerful authority blog.
Taking action and putting the methods into action are whole different story. Before you
even go through book you need the drive to make blogging work for you. Having this
drive and mindset will allow you to put the pieces in place and lead you to success.
Consider this course the complete guide to launching your authority blog, meant to not
only teach the basics but to also provide you the strategies you need for longterm
blogging success.
Let's……….Get………..Started
“Blogging your way to success”
Let me be the first to tell you: this will not be easy and if you are looking for a get rich
quick scheme then you might might want to look for a new method.
This course is about authority blogging but it’s much much bigger than that. Authority
blogging is about setting yourself up for success in creating an online business. Know
that blogging is not a business but it is a tool that you utilize to build authority, and drive
traffic to your business.
Before we get too deep into things I would like to explain conceptually what authority
blogging is and how you can create an authority blog.
What Is Authority Blogging And How Can You Create
A Business From It?
Think of authority blogging as becoming the powerhouse or leader in a specific niche
with your blog. When someone is searching for information related to your niche you
want to be the go to person for that information.
To establish authority you don’t have to be the most knowledgeable but you do need to
be the most helpful. This can be done by providing your audience the information
they’re looking for. Basically, you don’t need to be an expert in your niche to start an
authority blog. That will come with time as you build your blog. You do however, need to
know what topics to cover, what people are looking for, provide them that information
and be as helpful as possible.
Too often people put a stop to the process as they fear that they’re not an expert. Or
fear that they’re not the authority to write about a specific topic. I challenge you to
overcome this fear and realize that in time you will become the expert. Heck, with
proper research you don’t need to be the expert.
The more research you do and the more things you learn the more you will know about
your topic. This will allow you to help more and more people. You don’t have to be
smarter than everyone in your niche but you do have to know more than your audience.
Then, you help them get to your level of knowledge and experience by answering their
questions.
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